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Harvey Nichols: Champion Eco-Friendly Beauty with We Are Paradoxx

Harvey Nichols, Edinburgh champions eco-friendly beauty with Irish brand We Are Paradoxx and their range of luxury haircare products.

Developed by founder Yolanda Cooper to rival other high-performance products, from shampoo to sea salt spray, We Are Paradoxx has got your eco-conscious haircare routine sorted. Expect intense conditioning, smooth shine and bouncy volume thanks to a unique blend of Irish ingredients including seaweed, moss, shamrock, whiskey, hops and cider.

Housed in reusable aluminium – an eco-friendly alternative to plastic – every product is vegan, cruelty and toxin-free and suitable for all hair types.

Environmentally responsible, socially conscious and natural-based, We Are Paradoxx is:
• 97% natural
• organic
• vegan
• cruelty-free
• 90% plastic-free
• paraben-free
• peg-free
• sulphate-free
• perfume-free
• mineral oil-free
• toxin-free

The range comprises of: the Hangover Hair Elixir £30, the Game Changer Multi-task Hair Mask £30, the Climax Volume Tonic £20, the Fierce Sea Salt Spray £20, the Super Natural Shampoo £18 and the Secret Weapon 3-in-1 Conditioner £20. The full range is available both online at harveynichols.com and instore at Harvey Nichols, Edinburgh. 

For further information please contact:
Sarah Webster, Press & Marketing Officer
E: sarah.webster@harveynichols.com  T: +44 131 524 8395